I think the creative team at Leo Burnett, Italy may have sniffed a few cheeky lines of washing powder before dreaming up this 2007 advert for Ariston washing machines. I love the result. Who could have imagined what ethereal journey dirty undies were about to undertake. The UK latterly copied this ad but removed the flapping fish at the end. A very PC decision that, in my opinion, socks.
Starting a new section today. Each Monday (somewhere in the world) I will upload a popular ad. Funny, thought-provoking or maybe controversial; contemporary or perhaps yesteryear.
This Monday its a TV ad for Trumpet Ice Creams in New Zealand (2007)
Whilst it’s an effective advert for setting the summer tone I think the greater good is acheived by reinforcing just how wrong these type of ‘lolly bags’ are!!!!
Didn’t think that people still took trunks to the airport anymore! Ouch sorry about that one…