So Aussie icon brand RM Williams has spent alot on this 2 jeans for $200 campaign. But why bother really? For me getting four (maybe even five!) pairs of USA Levis is a tad more appealing for the same price. Easy as jumping on the pc or macbook & hitting the www. I wouldn’t really have suggested that there is a good ROI in this campaign. I would write more but gotta go there’s a sale on at Urban Outfitters.